brand strategy
The unspoken rule of purpose-led business branding
Jun 29, 2021 - by Lauren Jones
As a purpose-driven business, there’s an unspoken rule when it comes to branding. Our purpose is our brand. We have a damn good reason why we get up in the morning and that’s our purpose. You...
brand strategy
When coaching meets brand strategy: In conversation with Taylor VerBermoes
Apr 8, 2021 - by Lauren Jones
Such a wonderful chat with Taylor where we explored the intersection of coaching philosophies and brand strategy theories. Enjoy this chat and let us know what you think!
brand strategy
Kill it to grow it
Nov 16, 2020 - by Lauren Jones
Some of you might not know this about me, but I’m a murderer. My victim of choice? House plants. Every six months or so, I just can’t contain my murder tendencies to house plants. The sad...
brand strategy
It’s time to decide.
Oct 5, 2020 - by Lauren Jones
Take a moment, it’s time to decide: What do you want to do with your consulting/coaching business? Right now, you may be bumbling along, a few referrals coming your way, not quite landing your dream...
brand strategy
How having someone kick your ass can be your tipping point for success.
Sep 21, 2020 - by Lauren Jones
Imagine: These world-class coaches and business leaders just don’t magically happen. Because being super clear with who you are, what you’re about, how you want to leave people feeling, your...
brand strategy
Getting to your tipping point for success.
Sep 7, 2020 - by Lauren Jones
A little while ago, I took part in a podcast called THE TIPPING POINT FOR SUCCESS, with my mentor and endless source of inspiration and motivation, Anna Dower. This international group of female...
