brand strategy
You want clarity? You’ve got it.
Aug 17, 2020 - by Lauren Jones
I don’t need to tell you that you’re ready to build your brand and be ready for the growth you have dreamed of. That’s why you’re here. You know that with a solid brand strategy you...
brand strategy
How to have your cake and eat it.
Aug 3, 2020 - by Lauren Jones
Because everyone loves cake. You know that saying ‘have your cake and eat it’? It’s always irked me. I’ve seen it in the world of branding people talk about not being able to do it all, have...
brand strategy - creative business - Design
My brand design process and why it works
Jul 30, 2019 - by Lauren Jones
Rewind a few (uh um) years ago whilst studying about design management, brand strategy and all things brand building, I came across this model: The Double Diamond. It seemed so simple, so pure and...
Design
The creative process explained – kinda…
Nov 6, 2018 - by Lauren Jones
The creative process: Often deemed a mysterious, magical happening that some people are blessed with more than others, the creative process is complex, layered and different for many.