
TASKHER
Job done

WHAT WE DID TOGETHER
Brand consultancy
Brand guidelines
Brand strategy
Brand application and materials
Brand identity design
Voice and copy
VISION
Did you know that only 4.7% of the trades industry are female? Did you know that females can lose out on up to £1m in a lifetime of income by going into beauty and hospitality careers?
An idea – the brainchild of Anna and Paul Moynihan – to bring about equality and great opportunities through a platform to help consumers search and connect with skilled tradeswomen.
Working with the co-founders, we brought this disruptive and purpose-led brand to the world, full of personality and powerful messaging.
A new offering in the world of tradeswomen, it seeks to bring equity and visibility to a minority in the industry by championing them. The result? A comprehensive identity system and complete delivery of the tool kit, including a complete, original illustration library.



“We are so proud of our brand!
They really understood us, the enthusiasm right from the start was palpable and got us excited about working with them.”
Anna Moynihan
Co-Founder
“We had the belief that Boudica would create something spectacular for us.
From day one, seeing what they had taken from us was eye-opening – it was ‘WOW – they really understand us’.
We knew what was going to come over the process was going to be brilliant.”
Paul Moynihan
Co-Founder



